Advertising, Media & PR / Marketing

Become a Marketing Specialist

No matter how innovative a company’s product is, marketers are a must to get the product in front of the right potential customers. Establish the knowledge you need to become a marketing specialist, and get ready to enter an exciting and fast-paced world with a solid knowledge of best practices and strategies.

You will:

  • Discover the most important marketing concepts.
  • Explore your company’s unique position.
  • Analyze potential customers and plan to effectively get your message in front of them.

Courses include:

  • Marketing Foundations
  • Branding Foundations
  • Marketing Foundations: Competitive Market Analysis
  • Advanced Branding
  • Marketing Foundations: Value Proposition Development
  • Marketing Foundations: Consumer Behavior
  • Marketing Foundations: Customer Decision Journey
  • Marketing Foundations: The Marketing Funnel
  • Ideation for Marketing
  • Marketing Foundations: Integrated Marketing Strategies
  • Project Management Simplified
  • Learning to Write Marketing Copy
  • Growth Hacking Foundation
  • Writing a Marketing Plan
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